Summary of Game Publisher Meeting
Date: 2026.09.30 Topic: Discussion on the publishing potential and future development direction of the game in progress
- Overall discussion about the game
We introduced the game currently under development to the publisher and discussed its direction and potential. The publisher’s opinion is that it is important to first verify whether the game itself is fun and whether it has market potential. Instead of simply making a game, it is necessary to go through the process of developing it while checking user reactions and performance metrics.
- Verifying the game’s potential
The publisher explained that actual testing is crucial for judging the game’s potential.
In particular, it is necessary to check the following:
Whether people actually find the game fun to play How long they sustain their play What the core fun of the game is Whether there is a reason to play repeatedly Whether the game balance is appropriate Whether there is potential to grow the game further
In other words, it is more important to verify the process through actual gameplay data and user reactions rather than relying solely on the developer’s judgment.
- Stages expected by the publisher
It may be beneficial to develop the game to a playable state to a certain extent before showing it to the publisher.
If the game’s potential is confirmed, we can then discuss the following with the publisher:
Game improvements Balance adjustments Supplementing game content User testing Market testing Launch strategy
The publisher also mentioned that if the game shows potential, they could consider additional support or collaboration.
- Discussion on monetization
There was a consensus that in the initial stages, verifying whether the game itself is fun is more important than generating revenue.
Once fun and potential are confirmed, we can then deliberate together on:
What revenue models to incorporate How to charge users How to balance gameplay and profitability
In short, the approach is to follow this sequence:
Verify fun and potential → Improve the game → Design revenue models.
- What the developer needs
At the current stage, rather than excessively increasing the scale of the game, it is important to build a playable version where the core fun can be verified in reality.
In particular, it is good to prepare the following:
Clearly define the core fun of the game Build a playable build Test with actual users Collect gameplay-related metrics Improve the game based on user feedback Discuss the improved build again with the publisher
- Possibility of collaboration with the publisher
If the game’s potential is confirmed, collaboration is possible where the development team and the publisher grow the game together, rather than simply handing it over.
The publisher can provide opinions on the game’s direction or balance based on market experience and data, and the development team can use this to develop the game further.
Ultimately, what matters is proving that it is a game that actual users enjoy playing, rather than stopping at “a game that we think is good.”
- Core takeaway of this meeting
The most important message from this meeting can be summarized as follows:
Rather than making a massive, highly polished game right now, it is a priority to quickly implement the core fun of the current idea and prove the game’s potential by testing it with actual users.
If good reactions and metrics emerge from the game, we can then discuss the next steps—such as development, investment, and launch—specifically with the publisher based on those results.
